When is the ADA Seal of Acceptance issued for a product?

The ADA Seal of Acceptance is issued after a thorough and independent review of scientific evidence demonstrating the safety and effectiveness of a dental product. This rigorous assessment ensures that the product meets the high standards set by the American Dental Association. The review encompasses various types of data, including clinical studies and scientific research, to evaluate whether the product fulfills its claims and is beneficial for dental health.

In contrast to marketing campaigns or popularity among consumers, the issuance of the seal is based strictly on science and evidence. The ADA does not make the seal dependent on promotional activities or consumer trends, but rather prioritizes the informed evaluation of the product's performance and safety. This commitment to scientific validation helps consumers and dental professionals make informed choices regarding dental products.